Sales managers have to deal with multiple priorities. They have to take calls on the go and find it very difficult to estimate the impact of one decision on other parameters and overall financial performance of the organisation. These decisions can vary from schemes and promotions to product mix, sales planning to manage dealer performance,…
Read MoreI still remember my university days. I was conducting a session on an insightful topic named ‘Personality’ and was explaining how our upbringing and experience impact our personality. Students were enjoying and were introspecting their personalities. Preeti, one of the students was sitting all alone on the last bench. She was looking disturbed. I could…
Read MoreIf you are missing on sales-forecasts regularly and finding it challenging to gauge the real reasons, maybe your sales processes have not changed with time. It is a constant challenge with the sales and business leaders to keep up with the targets set in the Annual Planning meet and it eventually becomes a moving goalpost.…
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